Building Your Employer Brand in Turbulent Times
How to Tell Your Story and Connect With Candidates
Uncertain times are defining moments for employer brands; organizations are either deemed an employer of choice or earn a poor reputation among job seekers. It all depends on your response. With every company facing this challenge, the competition to stand out as a top employer is high. Leading with storytelling helps you connect with your target candidates and stay relevant. Use this guide to effectively tell your brand story during turbulent times.
What you'll learn
- How storytelling fosters a connection with candidates
- Four ways to tell your employer brand story in turbulent times
- Tips for successfully promoting your employer brand right now
- How real companies have built their employer brand during uncertain times