Your Internal Brand Matters
Build Your Brand By Supporting Employees
During uncertain and challenging times, you must turn to what matters most: your people. How you support your employees will have a lasting impact on your ability to retain team members and recruit new talent. In this guide, we’ll break down the relationship between internal and external employer brands, as well as outline the impact of your internal efforts during turbulent times.
What you'll learn
- The difference between internal and external branding.
- Why your internal brand matters.
- The importance of employee feedback for branding efforts.
- How to support your internal employer brand.
- BONUS: Worksheets and resources for improving your internal brand during turbulent times.