Built In presents

Innovate to Attract: Strategies to Hire Using a Tech-Forward Employer Brand

May 23rd at 11 am CDT

Despite recent layoffs, 75 percent of companies find tech recruiting extremely challenging. And it’s even harder for non-traditional tech employers who aren’t top of mind with tech talent.

 

What works to attract these hard to hire roles? A recent survey identified employer branding as the second most impactful channel to drive tech hires. Underscoring this, 38 percent of organizations are prioritizing an employer brand that resonates with tech candidates.

 

Join us as we discuss the transformative power of employer branding in attracting and retaining top tech talent, even to industries and organizations traditionally not synonymous with tech. Discover how aligning your employer brand with tech can help you overcome hiring challenges and enhance the quality of your candidates.

 

You will:

By leveraging the power of employer branding, you have the opportunity to redefine perceptions and position your organization as a destination for tech talent.

Our Speakers

Tiffany Lee [Moderator]
Global Talent Acquisition Leader
Ex-Zoom; Ex-Expedia | Employer Brand
Crystal Jones [Panelist]
Head of Talent Acquisition, Americas
John Deere
Katherine Keenan [Panelist]
Talent Brand Program Manager
Dropbox
Francesca McCaffrey [Panelist]
Employer Brand Marketing Consultant
MassMutual

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