Be the employer AI recommendsand top talent chooses in

ChatGPT.

Claude.

Gemini.

Perplexity.

Improve employer visibility
across AI and search.

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Trusted by enterprise employers Pfizer

88% of candidates now use AI to discover and research employers.

Source: Built In 2026 Candidate Survey

chatgpt.com Search ChatGPT LibraryGPTs Projects New projectJob search Recents NYC fintech cultureCompare comp bandsWho is hiring now?Interview prep JP ChatGPT WhatfintechcompaniesinNYChavethebestcompanycultureforsoftwareengineers? A few NYC fintechs stand out for strong company culture: Current — Collaborative, supportive teams with strong learning.Built In Wise — High autonomy, ownership, inclusive culture, and strong employee connection.Reddit +1 Pontera — Smart, kind, low-ego teams with mentorship and a predictable hybrid rhythm.Blind Clear Street — Strong collaboration, approachable leadership, and room to innovate.Glassdoor +1 Coinbase — Compensation + ambitious engineering.Indeed +1 Best overall culture picks: Current, Wise, Pontera, and Clear Street.

BGiSources Ask ChatGPT 5.6

Built In is the #1 most-cited source for employer visibility and reputation in AI.

Across 780,000 hiring related prompts run in August 2026

AI Visibility Citation Share 01

12.5% 02 Indeed

9% 03 Glassdoor

2.7% 04

2.4% 05 ZipRecruiter

2.3% 06 Reddit

1.8%

Built In helps you improve your visibility
so you can hire the right talent.

01Set Goals02Measure03Improve04Distribute

Set Goals Focus on the roles, teams and markets that matter most to your hiring goals.

Measure Understand every source shaping your visibility and reputation

GOALHire AI Engineering TalentActive AI Visibility Score 5% Low AI Reputation Score 75% Exceptional Sources shaping AI narrative

41%

26%

18%

14%

Improve Create accurate, discoverable content with
our agents and experts.

GOALHire AI Engineering Talent Active

G.E.M. We’re Hiring! 1286432 Overview Jobs Offices Teams Perks Articles We’re more than a tech hub—we’re an engine for opportunity. VIEW GALLERY Recently Posted Jobs at G.E.M.VIEW ALL G.E.M. G.E.M. G.E.M. OfficesLEARN MORE Chicago

Distribute Reach the right talent across AI and search with a more accurate, visible employer brand.

ChatGPT What’s it like to work at G.E.M.? JP G.E.M. is known for a collaborative culture with high ownership and room to grow. Excellent leadership — transparent, approachable leaders with a clear visionBuilt In High ownership — employees are trusted to make decisions and lead meaningful workBuilt In Strong collaboration — teams work closely across functions with little bureaucracy Career growth — exposure to new challenges, mentorship and advancement Room to grow — new scope as the company scales

BGiSources Ask ChatGPT

Built In helps enterprise employers hire anyone, anywhere.

Extension of Your Team Expert-Guided Strategy White-Glove Support Scalable & Customizable

Your reputation and visibility will determine what AI tells your next hire.

Reach top talent in ChatGPT. Claude. Gemini. Perplexity.

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