Create Your Custom Award Link.

Follow the steps below to create your Best Places to Work 2021 custom anchor tag.

Step 1: Open the Anchor Tag Generator.

Step 2: Create your own version of the file.

If you do not have a Gmail account:

  1. 1. Click File → Download → Microsoft Excel (.xlsx)
  2. 2. Open the file from your Downloads folder

If you do have a Gmail account:

  1. 1. Sign into your Gmail account
  2. 2. Click File → Make a copy
  3. 3. Rename the document (Default is “Copy of BPTW 2021 Anchor Tag Generator”)
  4. 4. Click OK. The copied file will automatically open in a new window.

Step 2: Create your own version of the file.

If you do not have a Gmail account:

  1. 1. Click File → Download → Microsoft Excel (.xlsx)
  2. 2. Open the file from your Downloads folder

If you do have a Gmail account:

  1. 1. Sign into your Gmail account
  2. 2. Click File → Make a copy
  3. 3. Rename the document (Default is “Copy of BPTW 2021 Anchor Tag Generator”)
  4. 4. Click OK. The copied file will automatically open in a new window.

Step 3: Select your market from the tab options at the bottom of the spreadsheet.

This is important. If you select the wrong market to use the tool, you will create a broken link. 

 

Before moving on, check that your market name displays in bright blue at the top of the spreadsheet. 

 

Box 3 will display FALSE# – this is correct. Do not delete this text, and do not type in Box 3. Doing so will break the generator. If that happens, you will need to Edit → Undo any and all changes you made until the document is in its original state. FALSE# will display again.

Step 4: Select the list you’re featured on from the drop down in Box 1.

Click the down arrow on the right hand of the box and select the correct Best Places to Work list from the drop down.

 

Once you do this, you’ll see part of a URL populate in Box 3. Leave it until the end.

Step 5: Type your company name in Box 2.

Type your company name exactly as it appears on the Best Places to Work list and your Built In company profile. Your company name should appear on the end of the URL in Box 3.

Step 6: Check that your name appears properly in Box 3.

It should be in lowercase letters, without any special characters (i.e. apostrophes, exclamation points) and all spaces should be replaced with hyphens. 

 

If any errors appear, make all corrections in Box 2. DO NOT TYPE IN OR DELETE ANYTHING DIRECTLY FROM BOX 3.

 

Check for: 

– Spelling errors. Correct them in Box 2. 

– Special characters. Correct them in Box 2. If all specific characters have been removed from Box 2 but still appear in Box 3, copy the URL in Box 3 and paste it into an empty text document. Manually remove the special character from there.

– Extra hyphens. These will appear due to extra spaces in Box 2. Remove the extra spaces from Box 2.

Step 7: Check that your new custom link works properly.

Once you’ve thoroughly checked your URL, copy the URL from Box 3 and paste it in a new browser tab. Press enter. You should be directed to your company’s feature on the correct Best Places to Work link. If not, or if you receive a 404 error message, do the following:

 

– Check that you’ve selected the correct Best Places to Work list in Step 4. If you’re using the wrong URL, your link will appear broken (404 error) because your company feature doesn’t exist on that page.

– Check that you’ve typed your company name exactly as it appears on the Best Places to Work list. If not, your link will appear broken.